chaaps-1

Office Tech is All Well and Good, But How Can Technology be Used to Reach and Engage Customers Better?

All businesses use technology in the office. They have the latest computers, and all kinds of other tech and gadgets. That’s great, but what about using technology and software to reach customers and engage with them better? This is what’s most important. And if you’re going to invest in technology, you will want it to have an impact on the amount of customers you have and the number of sales you make. So, definitely give this some thought if you haven’t done so already.

If you don’t know how you can use technology in this way, there are some great ideas below. You just need to modify them so that they apply to your company. Of course, every company is different. So, some of the ideas will work for your brand and others won’t. But using technology to reach out to and engage customers is not something that you can ignore, no matter what industry you run a business in. It’s simply not an option, so read on to start learning more right now.

Use Videos to Make Product Tours

Product tours are online videos that allow people to get a close look at what your company has to offer before they make a purchase. It’s something that you should definitely create if you want to allow people to buy with confidence. People like to know what they are paying for before they actually hand over their money. It’s much better than simply giving customers two or three photos to look at on your website. All you need is a camera, lighting and editing software to make it happen. Put in some effort and make them look professional if you can.

Giving Customers New Ways to Browse and Buy

Giving your customers more ways to browse and buy from you can only be a positive step. Creating apps allows you to do exactly that, so why not try it out? Apps are a big deal for so many businesses nowadays. It makes sense for you to jump onboard and create an app too. They allow your customers to browse your content or online store on their phones so easily and whenever or wherever suits them. Companies like Wonderment Apps can help you to create an app if you don’t know how to do it yourself.

chaaps-1Image Source

Use Technology to Ask Customer What They Think

What your customers think matters a lot. So, why not ask them directly? The days of having to spend a long time sending out questionnaires or phoning people up are gone. You simply don’t have to do that anymore. Instead, you can just ask questions on social media and ask people to tell you what they think. Of course, you might get some silly responses. But plenty of people will be more than happy to give you their honest thoughts and feedback. This can then be used to improve the business and make it more appealing to customers.

Creating Content That Makes People Want to Share It

Creating content is something that all modern businesses should do. It could be written or video content. You could even record a podcast if you want to. What matters most is how people receive that content and what they choose to do with it. From your point of view, you want people to share it as many times as possible. If a piece of content can go viral, the business will instantly be given a big boost in terms of brand awareness and recognition, which can only be a good thing.

chaaps-3

Image Source

Host Contests and Competitions on Social Media

Social media is a great tool for engaging with customers, and it should be used in a way that is creative and playful. If you can make that happen, you won’t have any problems getting your company to where you want it to be. One idea to consider is hosting contests and competitions on social media. These allow people to win something in return for coming up with the best response to one of your tweets or posts. It could be a caption competition or anything you can imagine. As long as it gets people interested and engaged, it doesn’t really matter.

Using Analytics to Understand Consumer Behaviour Better

Analytics are very important in the world of business these days. If they are not already being used by your business, now is the time to change that. By using analytics, you can get to know your customers better, as well as how they behave when it comes to buying from you and other brands. You can then tweak and change your marketing and advertising techniques to make it easier for your company to reach people and sell to them consistently. Look into it and see how it could help you improve your company.

Speeding Up Sales When Store Queues Are Long

If you have long queues in your store, you might be able to use technology to speed them up a little. Of course, no business owner is going to complain about too many people wanting to buy from them. But there is a limit on how many people you can handle before those queues are simply too big. It can put off customers as well. If they see huge queues, they will be tempted to buy from somewhere else instead. You can use handheld card payment devices to approach people in the queue and allow them to pay that way. It will cut those lines drastically.

Increase Targeting When Advertising

Targeting should play a big part in your overall advertising efforts these days. There are so many people out there, and you need to be sure that you are reaching the right ones with your message. If you are only reaching people in demographics that have very little interest in what you’re advertising, you won’t see the sales you want. Facebook advertising is known for having fantastic targeting potential, so take advantage of this. There are so many ways in which you can target customers, but it should start with market research.

Offering Customers Another Reason to Enter Your Store

Your customers might not need another reason to enter your store. But it doesn’t hurt to give them as many reasons as possible. That way, you can attract new customers who might not have thought of stepping inside before. You could offer people free wifi inside your store, for example. Or you might want to offer a different service. Some brands even put food stalls and small restaurant spaces inside their premises to tempt more people in. The wifi trick is a great way to use technology to tempt more people inside, though.

chaaps-2

Image Source

Using Push Notifications to Increase Short-Term Sales

If you haven’t heard of them before, push notifications are simply the little notifications you get on your phone. They come from apps that you have installed. So, if your business has an app, why not start using push notifications. They offer you a great way to deliver a message to people directly. If you do that, you will find that you can increase short-term sales. For example, you can send out a push notification telling people that your products have 25% for the next couple of hours. This will cause people to rush to your app or website in order to make a purchase.

Small Businesses Should Build Groups

Small businesses tend to have small customer bases, at least, to begin with they do. This is not a bad thing, though. Of course, business owners always want to grow the number of customers they have. But you can take advantage of a small following by building a solid community around the brand. So, use things like Facebook groups or the equivalent on Google+ to keep people in the loop. It’s a great way to make the business and its customers feel closer and more cohesive, so give it a try. It could be one of the most positive steps you take.

Taking Questions and Complaints Rapidly on Social Media

No business owner wants their customers to have complaints or problems. But these things happen, and no business can avoid them completely. What’s most important is how these things are dealt with. If you have a process for dealing with them in a way that’s fast and simple, your customers will be easier to keep happy. But if you make them wait around without offering them any idea of when they will be seen to, you could lose that customer forever. So, use social media to take questions and complaints rapidly. They can then be given a reply in moments.

chaaps-4

Image Source

All of the ideas above can help you to reach out to customers and engage with them better. These days, that’s something that is vitally important. If you can’t build those relationships with customers, they won’t stay loyal to your brand and keep buying from it. So, make use of the advice found above and put some of those ideas into action as soon as possible.

Jio Brings Pokémon GO to India

Reliance Jio Infocomm Limited (“Jio”) delights Indian gamers by bringing the sought-after, first-of-its-kind, Augmented Reality game ‘Pokémon GO’ to India in a partnership with Niantic, Inc. – publisher and developer of Pokémon GO in association with The Pokémon Company. With this partnership, thousands of Reliance Digital Stores and select partner premises in India will appear as ‘PokéStops’ or ‘Gyms’ in the Pokémon GO game beginning Wednesday, December 14, 2016.

reliance_jio-logo

This launch is in line with Jio’s mission to empower Indians with opportunities that are fuelled by the power of data and a Digital Life and to delight them on an ongoing basis with entertainment-based apps, such as ‘Pokémon GO,’ the leading app in the gaming category.

“We are delighted to partner with Jio to launch Pokémon GO in India.” said John Hanke, Chief Executive Officer and founder of Niantic. “It’s exciting to see Pokémon fans in India step out and explore their neighbourhoods in search of Pokémon and Jio’s disruptive high speed 4G LTE Network will be an excellent way to experience the game.”

The two companies will work together to bring Indians a richer and more enjoyable mobile entertainment experience for Pokémon GO, including activating Jio retail locations and charging stations as PokéStops and Gyms within the game and allowing Indians to catch, train, and battle at any of Jio’s outlets throughout the country.

pokemon-go

On Jio’s social messaging app, JioChat, Pokémon players have access to an exclusive Pokémon Go Channel. The Pokémon Go Channel will enable Pokémon Go players to collaborate and be part of an exciting community of players with daily tips, contests, clues, and special events. The Pokémon Go Channel on JioChat a fun way to socialize with other players and level-up faster.

“With over 500 million downloads globally, we are excited to launch Pokémon GO officially in India on the Reliance Jio network,” said Mathew Oommen, President Reliance Jio. “Our partnership with Niantic not only brings access to the Pokémon GO app but also opens the door to more opportunities for our customers to enjoy content on Jio’s one-of-a-kind mobile broadband network.”

The partnership puts Pokémon GO players on a world-class all-IP data strong network, and during the Happy New Year Offer, Jio SIM customers will be able to download and play Pokémon GO without incurring data charges, like any other apps and content, till 31st March 2017.

tag-cloud-customer-care

Smart Methods to Use Tech for a Better Customer Experience

Smart Methods to Use Tech for a Better Customer Experience

Delivering an excellent customer experience is vital for your business. You want consumers to be satisfied with how they engage with your business. From when they’re looking for information to when they make a purchase, they should feel that you are meeting their needs. The great thing is that new technology makes it much easier to connect with your customers. You can use a variety of tools to create a better customer experience and improve customer satisfaction. Implementing the right tech in your business could make a huge difference and help you encourage customers to keep coming back. Try some of these techniques for success.

Social Web

Picture source

Collect Data for a Personalized Experience

Personalizing the customer experience is becoming more and more popular. By collecting data and using algorithms and other tools, you can make each customer’s experience unique. You can start with marketing to customers, especially online. When you collect information about their habits, you can do a variety of things. For example, you can recommend products similar to the ones they were looking at before. You can create adverts that have their name in them or send newsletters that are personalized too. These can help to make customer experiences more human and improve relationships.

Create an App

People also want to feel that they can access the information they need at the touch of a button. While your website can help, it’s also a good idea to consider a mobile app. An app can be a dedicated channel that customers can use for a variety of things. They can use it to hold their personal details, from orders they have placed to payment options. You can hire app developers to create a unique app for your brand. It needs to be useful for your customers and not just there for the sake of it. Remember that your app can also be web-based, as well as being available on mobile devices.

Customer Service Seal

Picture source

Bring All Customer Service Channels Together

Technology allows for there to be several different ways to provide customer service. You might use phones, email, social media, and instant messaging. Keeping track of all of this can be hard, but you can make it easier. You can bring together these different channels so that they don’t all operate in isolation. As well as using customer relationship management software, consider creating a platform that integrates different forms of customer service.

POS Machines for Customers

Picture source

Offer Various Payment Options

Having different ways to pay for goods and services is important to many people today. Whether you are an online or offline business, this is something that you can consider. People want to be able to pay by card or using online payment systems such as PayPal. In stores, many people want to use contactless payments for small purchases using their phones or cards. Offering several different ways for your customers to pay makes the customer experience better tailored for each individual.

It’s not hard to use technology for a better customer experience. Investing in new tech could be the right thing to do.

uc-browser

UC Browser crosses 100 Million Monthly Active Users in India

uc-browser

 

UCWeb, an Alibaba Mobile Business Group company today announced that its flagship product, UC Browser, has crossed 100 Million Monthly Active Users (MAU) in India. The mobile browser has a 57% market share in India (as per Stat Counter) and with an increase of 25% of MAUs in 2016 itself (reaching the 80 million MAU mark in June 2016), UC Browser is the largest mobile browser in India.

 

Speaking at the Global Mobile Internet Conference (GMIC) in Bengaluru, Kenny Ye, General Manager of Overseas Business, Alibaba Mobile Business Group spoke about the milestone achieved by UCWeb saying, “India has been an incredible market for UCWeb. In the 6 years that we have been here, UC Browser has transformed from being the largest mobile browser to a leading content distribution platform in India. By crossing 100 million MAUs, UCWeb envisions itself as powerful as Google and Facebook and bring the global mobile internet to an era of ‘GUF’ (Google, UCWeb, and Facebook).”

 

With over 462 million internet users and 371 million mobile internet users in India, according to IAMAI reports, a 100 million MAUs makes UC Browser an ideal platform for accessing different kinds of content and the first choice option for mobile browsing. With the changing mobile internet landscape, UCWeb has adopted a strategy of becoming a content distribution platform from being a browsing tool by engaging and aggregating entertainment based content on its platforms – UC Browser and UC News.

 

Increased Focus on Integrating Entertainment related Content

 

After the successful tie-up with Colors TV and Fox Star Studios’ Ae Dil Hai Mushkil movie, UCWeb will continue to drive the growth of the newly announced Alibaba Digital Media and Entertainment Group by partnering with more entertainment content providers and entertainment companies (production houses and television shows).

 

Adding about the company’s strategy in India, Kenny said, “We see entertainment as being the most consumed content genre in India right now and we want to give our users exactly what they want. Our recent partnerships with Colors TV and latest Bollywood movie – Ae Dil Hai Mushkil keep us in sync with our users’ interests and integrates entertainment in different formats on our mobile platform in India. We aim to create UC Browser & UC News as the ideal destination for entertainment based content providers to leverage it for the launch of their new movie, book, music or television show.”

 

UCWeb has been the Trending Partner for popular shows on Colors TV – Jhalak Dikhla Ja and Bigg Boss with the former page receiving over 7 million views on UC Browser. The exclusive launch of Ae Dil Hai Mushkil ’s popular song ‘The Breakup Song’ on UC Browser also received 6 million views.

 

‘We-Media program’ to drive the growth of UC News in India

 

UCWeb has also been setting new trends under its We Media program where people get an opportunity to create, to write, share thoughts and engage with their followers on UC News and UC Browser. UCWeb had a successful partnership with Chetan Bhagat for the launch of his latest bestseller ‘One Indian Girl’. As a part of the We Media program, Chetan Bhagat wrote exclusive blog posts on UC News and had a successful Live chat on UC Browser. The event was viewed by over 15 lakh users, and attracted over 18 million users to the campaign page in 3 days alone (Sept 28-30, 2016). UC News attracted a readership of 5 lakh for Chetan’s bonus chapter of the book and helped add over 58 thousand fans to his account.

 

Talking about UC News’ future in India, Kenny said: “UC News has become the most downloaded news app in the Google Play app store within the 5 months of its launch. To further consolidate our role as a content distribution platform, we will be making a significant move by inviting more and more key opinion leaders, celebrities and self-publishers to join the We Media program to offer unique content on UC News. This will also help the contributors to gain traffic, revenue and followers from our platform.”

Social Web

Online Reputation: How To Avoid A Business Nightmare

If you’ve dabbled in the world of online with your business, you’ll know that it can be a harsh marketplace. Protecting your brand’s reputation online isn’t easy. Just a few mistakes can lead to devastating consequences. It’s very true that a business nightmare can be the result of just the odd cock-up. That’s why we’ve put together a list of tips to help you avoid one.

Social Web

Image Taken From Here

Manage Your Reviews (Carefully!)

The reviews you get about your business online have the potential to result in masses of success or huge failures. In the case of the latter, a barrage of negative reviews will induce panic in even the calmest of business owners. It’s really tempting to ignore it entirely, but you shouldn’t do that. Instead, respond to constructive criticism in a professional and polite manner. Show that your business aims to do better, and you’ll actually create a good impression.

Always Be Professional

You want to avoid a business nightmare? Don’t be amateur in the way do things, then. Customers can spot an amateur operation from a mile off, and it’ll instantly put them off. Don’t go making grammar mistakes on your website. Use something like www.grammarly.com instead. Don’t go putting your home address as your contact details! Use something like www.yourvirtualofficelondon.co.uk instead. See what I mean? It’s all about professionalism.

Keep Your Website Up To Date

It’s easy to think that you’ve done the hard part when you set up your website for the first time. That’s the bit that you really need to get right if you want your website to create a good impression. But, if that’s the extent of the work you do to it, it won’t maintain success. Your competitors are constantly updating their sites and creating new reasons for customers to visit. In this day and age, your reputation will take a huge downturn if you can’t even be bothered to update your site.

Don’t Get Embroiled In Controversy

There was a recent story about a wrestling commentator that got fired for a comment surrounding a controversial topic. That’s just one example of what can happen when controversy enters into a discussion. Don’t go talking about the US election on social media, for example. You’re just bound to annoy a portion of your followers, and for what reason?! There’s simply no need to get embroiled in controversy online, or you could take a massive reputation hit.

Stay Active

No, I don’t mean on your feet (although you should do that too!). By ‘stay active’, I mean make an effort to continually work on your online presence. By engaging in constant activity on social media and much more, you’re constantly developing a reputation. As long as you do the right things, it’ll be a positive one. Customers like to know that they can tweet you and get an instant reply if they have a problem. The online world has taken over much of our lives, and having a presence there instantly boosts the reputation of a business.

internet

5 Easy Ways to Spend time on Internet

internet

Internet has evolved to be most powerful and effective medium. The emergence and growth of smartphones has further fuelled the usage of Internet. You can literally discover the whole world through Internet – use it for educational and entertainment purposes, banking, you name it. Today we are listing 5 Easy ways one can spend their time on Internet:

Watching movies and Videos:

Back then, movies and videos were watched only through theaters or via television. Now, with the help of internet one can consume video content using their connected device like computer or smartphone. Live streaming videos, catching up news, watching the newly released movies via Netflix, everything is possible through the power of Internet. Youtube, an online website has got a pretty good collection of videos. The IMDB website which lists all the movies can be used to browse different movies, access top rated movies to figure out the right content for you.

 

Reading Wikipidea:

For those whole love reading, Internet is a gift. Wikipidea.org is an online encyclopedia with all useful information in it. Wikipidea is moderated by experts and it also allows contribution from anyone on Internet. By accessing and contributing to wiki pages one can enhance their knowledge tank. The best part of Wikipidea is it is entirely free for use! All you need is Internet connection and an intent to search.

Consuming up to date news: 

News is something which is served across the globe on day to day basis. There are different varieties of news that can be consumed – Local, Business, Politics, Science, Technology, Sports , International News and more. Websites like CNN, BCC and various other news sources acts as a great medium to serve news content. Google News, Yahoo News, Flipboard are some of the other ways to consume news content. These days, News content is delivered via mobile applications as well, there by significantly increasing the engagement towards the content. People also love consuming news content in the form of videos.

Playing Online Games

Remember the Pinball game on your old Windows XP? Those were the days when the games were played just offline and now anyone can simply download and access games online or directly join any games online in real time. There are plenty of online games to list, every game developer has opened up doors allowing anyone to experience the full gaming through their websites. If you love playing casino, online gambling for real money is a big thing now. casino.com the number one online casino is a perfect website to satisfy your online gaming hunger.

Using Social media network and Discussion Forums

With websites like Facebook, Twitter, Instagram and others becoming popular, Social Media has emerged itself as an important medium. You can involve yourself in useful discussions by participating in various group discussions, following pages and engaging yourself. Websites like Quora , which is a Q & A website is a perfect spot to be in, if you ever decide to spend your online time on discussions and debates.

You can suggest your ideas and opinions by commenting below.

coffee-3

Coffee adds Flavour to your Life, Check out A1 Coffee

coffee-3

Coffee is a favourite beverage choice for anyone. Today we are reviewing a website that is specialised itself to be in Coffee domain. We came across A1 Coffee which is a family-run business based out of sunny Suffolk. This coffee shop’s philosophy is as simple as that – all they aim for is to offer best coffees at best prices. The A1 coffee believes in just neat, efficient and friendly service that comes with a good collection of product range to make their service reliable.

coffee-2

Their customers love them, they are none other than A1 coffee. A1 coffee boasts of 2,000 product lines and have priced it pretty attractively to take on the competition.

The company stocks some of the best and major brands which their customers crave for, offering a real bandwagon of choice. Why this coffee shop the? The A1 Coffee is authorised Lavazza distributor, what it means is it provides best service and support in a way that even MNC companies wont give yeah mentioning to Starbucks, CoffeeDay etc). They also provide assistance in Lavazza coffee by providing with Lavazza branded cups and saucers and Lavazza pavement signs which is actually pretty perfect for telling the whole world that they serve Lavazza coffee. In fact, one can directly purchase these items at lower prices through ‘Lavazza Point of Sale’ present in their online store: http://a1coffee.co.uk/.

coffee-1

Across world, there is a huge demand for coffee machines that deliver authentic cafe style espresso, lattes, cappuccinos, mochas and variety of teas. A1 Coffee has a premium Lavazza blends – Lavazza Club, Crema e Gusto, Qualita Rossa and Caffe Espresso.

Visit this aroma filled coffee shop website to learn all about Lavazza Coffee Beans, Coffee Delivery Mazzer Grinders, Monin Syrups, Cafe Espresso and more!

You can add more to this coffee story by commenting below!

Work Productivity

Semi-rugged Laptop Machines for Maximum Work Productivity

If you are shying away from rugged laptops just because they are bulky and unattractive, then semi-rugged laptops are your ideal companions at work. Such laptops are best at balancing elegance with robustness. Besides being loaded with many hi-end features, semi-rugged laptops are fit to survive all odds at your workplace. Compared to its delicate counterparts, a semi-rugged laptop offers a tougher chassis with enhanced configuration options and better usability.

Work Productivity

Businesses benefit a great deal from such gadgets which is optimized for their specific needs. Here is how a business laptop can offer you improved work productivity.

Tougher and more durable

Don’t you want a laptop which can survive drops, spills and other minor mishaps to be in the functional state for long? The Panasonic CF-54 semi-rugged business laptop is one such example. It is designed specifically for those who want to perform better even when the work environment is not that favourable. Another similar examples include Lenovo ThinkPads like the T450s, which are designed to withstand extreme temperature, humidity, shock and vibration. The Panasonic CF-54 Notebook is not just the thinnest and the lightest semi-rugged laptop in the world but is also sturdy enough to survive the drop of 2.5 feet.

Better visibility

The hard and highly reflective glass surface is a thing of the past. It’s high time professionals say no to glossy displays for the matte finish. The polarising layer of a matte screen lends it the anti-glare property, making it suitable for long working hours without straining your eyes. Further, the glossier the display, the limited are viewing angles. Who wants to see his/her own reflection on the laptop screen while trying to read an important document?

You need to steer clear from such glossy displays which are not quite useful even for the personal use. Most business laptops now come with matte displays which can be viewed from more angles than before. The Dell Latitude 15 5000 and the Panasonic Toughbook CF-20 are among the many such laptops that come with an anti-glare and anti-reflective display.

Improved keyboard functioning

Keys not working properly on the laptop, and it’s hard to type without pressing the keys too hard. These are some of the common issues that interfere with your working speed. But, semi-rugged laptops, which are designed exclusively for business use, focus more on the improved key functioning than before.
The Panasonic CF-54 not only has a sunlight viewable screen that makes it possible to work outdoors, but it also comes with a spill-resistant keyboard.

Easier to operate

Crapwares and trialwares are such additional softwares that come fitted in a new laptop. But, do you really need them? Such pre-installed softwares have been used as an effective marketing strategy by many laptops manufacturers for long. They also harm the computer speed and storage capacity. Longer boot time and reduced available memory are the common problems of laptops with plenty of in-built bloatware.

Sealed in batteries which can be removed only at a service centre are not feasible for the demanding work environment. When your business requires you to travel frequently, you need a laptop with longer battery life and the option for backup. It is better to invest in a laptop which lets you swap batteries on your own to ensure uninterrupted work flow.

Many semi-rugged business laptops also have fingerprint readers with which the users can swipe-login to Windows for increased security and faster access. Overall, these user-friendly features make a business laptop much more productive and easier to operate.

Longer life span

Imagine buying new laptops for your business use after every two to three years! This process will not only eat into the profit of your company but also consume a lot of time and effort. In order to provide laptops with a longer life span, many brands like Panasonic are coming up with semi-rugged laptops for business purposes. The components of such laptops are not just durable but can also be replaced easily even after several years of use.
When your work requirement becomes challenging and you have to deliver the best in less time, switching to semi-rugged laptops is a good option.

Berganza Website

Berganza Website Review

Today we are going to review a Jewellery website – Berganza. Based out of London, Berganza is a one stop portal for most extensive collections of antique rings in the world. The website follows a tag “Service for Life” and is a family-run business.

The Berganza website supplies some of the finest quality pieces available in the market, and claims it ensures that all the gems in their collection are natural untreated stones that comes without any enhancements. The Berganza collection ranges from Roman, Byzantine and Georgian to Victorian, Edwardian and Art Deco and has all the retro fashions of the 1940s and 1950s.

The Berganza website has got a pretty good design and interface with good color variants. One could easily search through Berganza’s jewellery collection using the website’s search functionality, search any jewellery collection by using the wide range of useful price range filters.

Berganza Website

Having going through this jewellery website we think Berganza is a good choice for jewellery enthusiasts to buy antigue engagement rings or vintage jewellery. One could also list the available jewellery products by using the category filters like – Rings, Engagement Rings, Dress Rings, Eternity Rings, Victorian Rings, Georgian Rings, bracelets, chains, pendants , lockets etc.

A Berganza user can list the products using the stone type / gem type used like Diamonds, Topaz, Sapphires, Rubies, Emeralds, Pearls and more. The ring design selection can also be done through the filters like Solitiare, Cluster, Coronet Cluster, Cross over, Two Stone, Three Stone, Five Stone, Seven Stone etc.

You can explore more about these jewelries by visiting their website – Berganza.com

fastkeys

Online Key Cutter Service – All you need to know

In this era of innovation, the services available for our day to day activities are getting creative. Gone are those days, where we used to rush to a locksmith to duplicate the keys which we use in our everyday life – be it the keys of your main door, main gate, cabin or car. The keys which you use in every day life can now be easily cloned with just a click of a button on your computer. Yes, By just using the photocopy of your all-important key, the online key cutter services can deliver you the exact replica of the key physically within 1 working day!

So, what are some real life scenarios where once could make use of such services? Let us dig in a bit deep to spot where these services have role to play.

fastkeys

Home security

Every person in this world has his own place where he resides. The place where he stays, psychologically belongs to him and he makes his best effort to secure the all precious home keys. Haven’t you ever tried duplicating your home keys, just in case if you lose the original key? Home security is one thing that bothers one to go one step ahead and get their keys secured.

Replacement locks

Having replacement locks is one extra measure to ensure that you don’t mess up when there is an emergency ( when you have lost keys!). So the replacement locks and keys are ought to be handled by a professional who is into key cutting service.

Office Furniture

When you think about office furniture what do you think about? Those fancy well made interior designs, sofas, polished and well-crafted tables and much more. Securing the office furniture is more of a responsibility and the key cutting services is such a blessing in disguise.

How can you avail online key cutting service?

All you have to do is visit this website online called FastKeys who are pioneer as online key cutters . This UK based online service has aced all the details involved in getting your keys ready in less time. The brand has owned a trust over 25 years as well! Do visit https://www.fastkeys.co.uk to avail their services!

You can add more to this story by commenting below!

Antivirus

4 Things Your Antivirus Won’t Help With

Modern antivirus programs offer real-time protection against viruses, spyware, malware and Trojans. In fact, the most advanced programs scan for patterns of software behavior that are known to occur in malicious programs and stop them in their tracks.

However, despite all the touted benefits of antivirus software, there are a number of security areas where your antivirus won’t be of much help and you may need to take other measures to mitigate the risk.

1. Unknown Threats

Creators of malicious code are just as good at their jobs as their computer security counterparts. They test their malware thoroughly and study how antivirus programs work in order to devise new methods to beat them. Attackers constantly study software programs to find vulnerabilities they can exploit before the software makers find and patch them. It’s a cat and mouse game where the cat never seems to get the mouse. In 2015 alone, there were over 84 million malware samples detected by a leading computer security firm. That’s a staggering revelation of the sheer size, resources and determination of the underground malware industry. In fact, there is a raise in virus and threats online affecting the crucial data on your system. Therefore, it is hightime for you to run data recovery software like EaseUS on your PC.

2. Advanced Persistent Threats (APTs)

As opposed to regular threats whose intention is commonly to cause damage to the network or computer, the main aim of an Advanced Persistent Threat is to steal high value information such as trade or military secrets, financial data or information that could be used for extortion. APT targets are usually big corporations and governments. Perpetrators are large groups of organized criminals and in some cases, governments. Many governments secretly run APT programs targeting local and foreign companies as well other governments.

Antivirus

APT perpetrators have the singular goal of remaining undetected for as long as possible and gain ongoing access. To gain access to a system, an APT attack will typically begin with spear fishing or social engineering. Spear fishing is similar to email phishing, the only difference being that in spear fishing, an email message appears to have been sent by a trusted person within the organization. For example, a group of employees could receive an email that appears to come from a network administrator asking them to log onto a phony page and update their employee details. The fake page captures the login data and the perpetrators immediately access the network and establish numerous back doors by moving laterally across the network. It only takes one employee to fall for the ploy for it to be successful.
One of the most effective ways to detect an APT is to study outbound data. Any sudden and unexplained increase in outbound could be an indication of an ongoing attack. Other tell tale signs could be an unusually high number of spear fishing and social engineering attempts as well as a sudden increase in late night log-ons when few or no staff work at night.

Mitigation can also be achieved through constant training and retraining of staff to recognize spear fishing and social engineering, and to report any attempts immediately.

3. Infected Devices

In the last few years there has been a proliferation in the use of mobile devices such as smartphones, tablets and laptops. Around the world, most people now access the Internet more times in a day using a mobile device as opposed to a traditional desktop computer. This has created a vulnerability outside the initial intention of antivirus software.

For example, businesses operating Bring Your Own Device (BYOD) programs where employees use their own hardware, are at risk. An employee using an infected device to connect to a network can inadvertently spread malware throughout the network. The same thing can occur when a guest connects to your home network. Usage of free data recovery software like EaseUS can help you restore the network settings stored on your computer’s hard disk.

The risks presented by BYOD can be mitigated by:

  • A dedicated firewall.
  • Tightening network security.
  • Enforcing malware scans for new and existing devices connecting to the network.

4. Inside Job

The final risk your free antivirus software will not be able to help you with is an inside job. In this case, every employee is a potential threat that the employer has to live with. And, administrators pose the biggest threat. Perpetrators may be driven by any number of motivations running the gamut from malice and financial gain to external blackmail. Inside jobs are difficult to guard against. The best mitigation is to have a system of checks and balances such as the maker checker rule. Also, staff that occupy sensitive positions should be continuously vetted to ensure they don’t pose a security threat.

Conclusion

It is clear that in addition to having the best antivirus systems in place, there is a need to understand the threat landscape and remain constantly updated on emerging computer threats and best practices on mitigation.

1-customer-focussed

Don’t Let Customers Forget About You!

1-customer-focussed

Pixabay Image

There are thousands of sites across the web that customers and users have completely forgotten about. Once upon a time, these sites might have had hundreds of views and clicks. Now, they are dead spaces with no interest from consumers at all. Why does this happen? Usually, it’s because the business owner has allowed customers to forget. When you run a company, you must do everything you can to keep the ideas of your business brand alive and not just let them fade. For instance, you might build a business around releasing innovative tech. With this brand image, you can’t just release one piece of technology and ride it to success. You have to keep delivering fresh possibilities to customers and consumers. You must remind them why they bought from you in the first place. A large part of this is about marketing and how you promote your company.

Continued SEO

2-customer-focussed

Pic Credit Location

SEO, despite what some people believe, isn’t a one and done solution. It needs to be constantly built on and expanded. You have to do what you can to keep your business on the first page of the SERPs. Or build towards reaching that position. Don’t forget that online users often have low attention spans. They won’t spend hours searching for a business. Instead, they will click on one of the first ones that they find. Assuming the website is attractive, they will stick with it for quite some time. That’s why SEO must be your first position of attack. You need to make sure that you get customers to your site. We suggest hiring the services of a professional marketing agency. They will be able to improve and adapt your SEO so that you continue to get the interest of customers.

Going Viral

3-customer-focussed

Credit Image

If a piece of content goes viral online, it reaches a wide range of users in a small period. That could be up to a million shares in under one hour. Doing this is not easy, but it’s a skill that you can learn. The first thing that you’ll need to do is identify your target customer. These are the people who are going to be most interested in your content and who will share it. Once you know who these individuals are, you need to focus on building a story. Story building is important for viral content. If you look at a viral content guide, you’ll see that you need to create a narrative the target customer can follow. Do this and you should have no issues making sure they share and marketing your content for you.

A-B Testing

4-customer-focussed

Pixabay

You need to run A-B testing on your site frequently. A-B testing is the process of running two versions of the site at the same time. The differences between these versions are subtle, yet often important. It could be the difference between getting a sale and losing a customer. If you don’t do this, you may find that your CRO is ineffective. By constantly improving your site, you are keeping it free and update with the desires of the consumer. As such, they have no reason to use a competitor instead.

Following this advice, your customers won’t lose interest in your online business. They will always come back for more.

 

5-customer-focussed

Image Via Pexel